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By Mark Okland, Product Development Manager, IKO North America Roofing is a family business for Chad Haygood – his uncle, grandfather and great-grandfather have all…
Disclaimer: It is your responsibility to understand and abide by the drone laws in your country, state or province, as well as your local laws….
Quality & Consistency of Supply: IKO’s control over the shingle manufacturing process and raw material supply, not only provides an unprecedented level of product quality; it also…
Using Color to Sell in the Home Aesthetics are a top consideration for homeowners deciding on a new roof material – and color plays a…
Each year, weather and natural disaster events in North America cost billions of dollars in damage to homes and buildings. That’s why organizations like the Insurance…
How Has the Roofing Industry Changed in the Last 30 Years? Some things never change, right? Like roofing shingles. After all, they’re still made with…
Before you start your own roofing business or seek to join one as an employee, you will need to discover the roofer licensing requirements in your state, province or territory.
“Content marketing” is a widely used term in the sales and marketing world, but for small business owners or the not-so-savvy marketer, it can imply something elusive and foreign. Wherever your roofing business fits in the marketing sophistication spectrum, content marketing can be a powerful tool to understand.