Using Homeowner Financing Options To Grow Your Roofing Business | Thumbnail - IKO

Using Homeowner Financing Options To Grow Your Roofing Business

As a business owner, one of the hardest parts of selling a project is closing the sale. Homeowners are often surprised and overwhelmed by the...
Grow Your Business by Accessing New Sources of Capital | Thumbnail - IKO

Grow Your Business by Accessing New Sources of Capital

Lack of capital, or access to capital, is one of the fundamental barriers facing business owners, especially for small businesses. Over half of today’s entrepreneurs...
12 Business Banking Tips for Roofers | Thumbnail - IKO

12 Business Banking Tips for Roofers

Running a roofing business takes more than skilled labor and reliable materials — it takes smart financial management. From choosing the right business banking partner...
Upselling Roof Upgrades | Thumbnail - IKO

Upselling Roof Upgrades

Position Yourself as an Expert and Recommend Smart Upgrades for Success Let’s face it: A lot of roof jobs are won by nonprofessionals who ignore...

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A Guide to the Types of Roofing Nails

Roofing nails are cleverly designed to help you do a better job. Though they vary greatly in material, size and type, all roofing nails share one helpful characteristic: a diamond‐shaped point.


8 MIN READ
Contractor Resources

Make Content Marketing Work For You

“Content marketing” is a widely used term in the sales and marketing world, but for small business owners or the not-so-savvy marketer, it can imply something elusive and foreign. Wherever your roofing business fits in the marketing sophistication spectrum, content marketing can be a powerful tool to understand.


4 MIN READ