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There’s a problem with your roof, but your roofer is too busy to come by and fix the problem right away. What should you do? In this case,…

In today’s digital-first world, successful roofer marketing isn’t just about running a few ads or updating your website. Every interaction you have with a homeowner — whether it’s…

When it comes to protecting your home from the elements, few components are as vital as roof flashing. But when installed improperly, flashing can become the hidden culprit…

Roof replacement is a significant undertaking for any homeowner. As you embark on your roofing journey, it can help to understand what to expect during the new…

Is your roof ready to stand up to the next big storm? Extreme weather events can cause a lot of damage, from leaking roofs to full home…

Replacing a damaged roof through homeowners insurance can be a stressful process. In some cases, insurance may cover the cost, but it all depends on the type of…

Roof replacement is a significant investment. Understanding the costs involved is crucial for homeowners planning for this essential upgrade. The total price of a new roof varies based…

We recently attended the Certified Contractors Network annual conference and had the privilege of listening in on the Roofing Masterminds session — a town hall-style…

In a recent conversation with EagleView, a contractor explained how his company now delivers projects without ever seeing the customer face to face: “Two years ago, you would…

The only constant with digital marketing is that it continually changes. Online ad platforms, like Google and Facebook, constantly evolve their offerings to keep up with their customers’…

In this month’s ROOFPRO Partner Spotlight, we sat down (virtually, of course!) with Derik Kline, founder and CEO of HailTrace, IKO’s most recently added strategic partner. Derik has…

Branding might not be the first thing that comes to mind when you think about roofing — but in today’s competitive market, it should be. Whether you’re trying…